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Check the Ingredients Before Biting into a Target Date Fund
It Ain’t (That) Easy

“Target-date funds” continue to gain a share of investors’ wallets, with now more than a quarter of 401k plan participants owning at least one such mutual fund.
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Investment Outlook Second Quarter 2022: What was the Secret Sauce?
Since the dawn of civilization, standards of living tend to improve marginally from one generation to the next. However, history is punctuated with exceptional periods of rapid progress.
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Investment Outlook Second Quarter 2022: Market Recap
After you live through the worst of anything in the last 50 years, it's easy to have regrets about being involved in the first place.
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Should I Buy Resize
Ask the Rational Investor: Should you buy the dip?
At the market correction’s low point, the S&P 500 and Nasdaq were down around 20 and 30% for the year.
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Resize ATRI June 2022 Competitive Advantage Rocket
Ask the Rational Investor: Assessing Stocks' Competitive Strategy
Perhaps you’ve undergone strategic planning at your workplace, company, or a local non-profit board and experienced a SWOT, or Strengths, Weaknesses, Opportunities, and Threats analysis.
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Ask the Rational Investor: Good Investors Stay Ready for Pop Quizzes
A good investor is always ready for a pop quiz, and market volatility often tests that readiness for finding attractive investments.  

Quick price declines can cause investors angst, especially if their asset allocation leans too aggressively towards equities.
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NTP Seesaw
Investment Outlook: First Quarter 2022 - The Seesaw Effect
Interest rates have been in the spotlight all year, with changes having all sorts of ripple effects on the economy from Wall Street to Main Street.
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Investment Outlook: First Quarter 2022 - Fingerprints of a Great Business
Dusting for the fingerprints of a great businessAt Beese Fulmer, we are constantly on the hunt for high-quality businesses.
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DSF Risk Reward
Investment Outlook: First Quarter 2022 - Risk and Reward
How We Evaluate the Risk and Reward of a StockNo one has yet found the perfect formula for picking stocks.   It is more of an art than a science, as numerous changing variables affect a stock’s price.
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Ask the Rational Investor: Finding Defensive Value Stocks
The first quarter of 2022 has been off to a wild start with the Federal Reserve now starting to address rising inflation and the Russian conflict in Ukraine.
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BRKB ARTRI MARCH 2022
Ask the Rational Investor: Lessons from Warren Buffett
Famed investor Warren Buffett and CEO of Berkshire Hathaway recently released their annual report and investor letter.
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Investment Outlook: Fourth Quarter 2021 - Football or Football
Just because it sounds the same doesn't mean it is.  

A common, long-discussed theme is that European stocks are cheaper than US stocks.
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FOSSIL FUELS GREEN
Investment Outlook: Fourth Quarter 2021 - Fossil Fuels vs Renewable Energy
A recent Wall Street Journal special section, titled “How Far Have We Really Gotten With Alternative Energy?” highlighted that the share of fossil-fuel-generated electricity dropped from 67% in 2010 to 60% in 2021.
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ESG
Investment Outlook: Fourth Quarter 2021 - Environmental, Social, Governance, and Rational Thinking?
Environmental, social, and governance characteristics are increasingly used as criteria when professional investors diligence new opportunities.
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Critical Software Microsoft
Ask the Rational Investor: Investing in Critical Software
Long-term investors attempt to predict what a business may look like in 3, 5, and even 10 years into the future; believing that long-term value creation comes from owning a great business for many years.
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Investment Outlook: Fourth Quarter 2021 - Market Recap
It’s all a matter of perspective.   Looking at the quarter in its entirety would reveal one of the more volatile periods of the year, with near-daily sector rotations and dramatic headline reactions.
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